As chief executive officer of Better Place Denmark, Jens Moberg is responsible for all aspects of the company’s direction, strategy, financing and operations, including development of the Better Place electric vehicle network in Denmark. He leads a local team in support of making the Better Place vision of zero-emission electric vehicles powered by renewable energy a reality.
Moberg has more than 20 years of technology industry leadership experience across Europe, including a number of positions at Microsoft and IBM. Before joining Better Place, he was Corporate Vice President, Enterprise & Partner Group at Microsoft, responsible for developing and growing the enterprise business in Russia, India and China, including the company’s strategy, product offerings, local organization and entire partner ecosystem. Prior to this, he was responsible for revenue growth and development of Microsoft's U.S. Enterprise team. Moberg also served previously as the Europe, Middle East and Africa (EMEA) Vice President and Regional Director for Western Europe. In this capacity, he was responsible for Microsoft's business in the Netherlands, Belgium, Switzerland, Austria, Italy, Spain, Portugal, Denmark, Norway, Sweden, Iceland, Finland, Luxembourg and Ireland, where he led EMEA in growth during his tenure.
In 2009, the Danish Prime Minister appointed Moberg to the Government Committee of Growth for Denmark. Moberg has authored a management book, the title of which translates to “Humanistic Leadership”. The book is currently on the bestseller list of management literature in Denmark. He has a degree in marketing from Copenhagen Business School in Denmark.